Bothered Mind Advisors believes that building a profitable startup gives founders leverage and control of their own destiny. You decide when to raise, scale or sell. Chasing high growth on the back of high cash burn creates massive financial and mental stress that can be avoided with the right tools and planning.
Our advice is grounded in the connection between innovation accounting and financial accounting. We can help you bootstrap through your next growth phase, or build a plan to support your next fundraise.
Eric Ashman, Founder
Eric has spent his career building companies and helping founders and executive teams realize their vision.
Prior to founding Bothered Mind Advisors, Eric was the President of Thrillist Media Group, where he led the company through the “Triple Lindy” of fundraising; a typically stressful Series A, a Series B that required fundraising from two investor groups during a simultaneous spinoff of our e-commerce business, and a $100 million Series C from Discovery Communications with a simultaneous four company merger to create Group Nine Media, one of the largest digital media companies in the world. Along the way, there were the necessary pivots, funding extensions from prior rounds, and venture debt to bridge us along the way. Eric understands what it takes to keep a startup in the game to fight another day.
Prior to joining Thrillist/Group Nine, Eric was the CFO of the Huffington Post. Eric was a member of the executive team through a period of rapid growth and led the company through the process that sold the company to AOL for $315 million in 2011. Eric was also the CFO/COO of Text 100, a global PR agency with 29 offices worldwide, and started his career as a CPA in Boston.
Eric regularly presents and writes about the process of building profitable, scalable startups by connecting the concepts of innovation accounting and financial accounting. Eric is a mentor at EforAll in Roxbury, holds regular office hours at Venture Cafe in Kendall Square, and coaches student teams at the Berthiaume Center for Entrepreneurship during their summer accelerator. He is also a former advisor to Lerer Hippeau, one of the largest early-stage venture funds in New York City, and is a former adjunct professor at NYU.